Creative Advertising

Creative Advertising
When Sunday was launched, the market was not favorable to it at all. Hong Kong was a very mature market. There were already six mobile phone operators who competed very fiercely in the small market. They provided different tariffs and services to customers. When the mobile number portability was introduced in March 1999, competition for subscribers became open to every player. Under this circumstance, Sunday entered the market successfully with an innovative approach to branding and promotion. It was positioned as a lifestyle brand and focused on brand building rather than pursuing to increase market share. Sunday became a standout brand with a high level of brand awareness, which led to its high ARPU and the high portion of locked-up subscribers.

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The Creative Classroom

The Creative Classroom
When I was three years old, my parents and I made the most significant move of our lives? we moved from northern Ohio to my mother?s hometown in southern West Virginia. Many things about my life changed because of our relocation, but most significantly was my mom?s job. While in Ohio, she had stayed home with me, but once we came to West Virginia, she resumed her career as a teacher. Immediately, I was thrown into the school system. I remember being so proud that my photograph had been included in the 1987 Man Junior High School Yearbook? and I was just four. Since then, I have viewed the teaching profession through my mother?s eyes and consequently, the eyes of a teacher. I have seen the joy that comes with teaching as well as the frustrations, and I look forward to them all in my future as an educator.

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The Fairyland News: Creative Writing

The Fairyland News: Creative Writing
THE KING narrowly escaped death yesterday after the police received an
anonymous tip-off.

Yesterday, at approximately 5.55 pm, the police received a tip-off
informing them that the dinner to be served to the king that evening
would be his last. The police instantly proceeded to the palace to
come to his highness? aid. They discovered that the King?s royal
dinner, which was supposed to be beef pie, contained poisoned
blackbird meat. The King?s cook, who mysteriously disappeared last
night just after she prepared the King?s meal, is the subject of a
nationwide search, and the police have officers and guards stationed
at all airports. She is not the lone suspect however, as the police
are following all possibilities, and the Queen and her maid are also
under questioning.

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Creative Thinking

Creative Thinking
Critical thinking can be defined in a numerous ways, but all the definitions agree that critical thinking is definitely thinking about thinking. Webster?s dictionary defines it as the mental process of actively and skillfully conceptualizing, applying, analyzing, synthesizing, and evaluating information to reach an answer or conclusion. It is important to understand critical thinking as well as be able to think critically when managing a business. Being able to think critically in an effective manner will consequently help you run your business more efficiently.

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Creative essay

Creative essay
It was a typical Friday night job, thirteen young teenagers wanting to head out to the city. I received a page to my taxi referring me to an address 127 Croft Rise Eltham, I quickly checked up the address and before I knew it I was in front of the house with thirteen guys giving me directions to where they wanted me to take them in the city.

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Richard Florida?s The Rise of the Creative Class and Joy Malnar and Frank Vodvarka?s Sensory Design

Richard Florida?s The Rise of the Creative Class and Joy Malnar and Frank Vodvarka?s Sensory Design
Of all my positive attributes, creativity is not one of them. I think of creativity as the ability to come up with new things, using one?s imagination to create beauty, induce laughter, and/or provoke emotion. My jokes are always corny, my drawing skills are comparable to a toddler?s, and I suck at telling stories. ?Creative? definitely does not describe me.

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Creative Intelligence of Walt Disney

Creative Intelligence of Walt Disney
Creative intelligence comes in many different forms, with makers and masters leading the way. Walt Disney was both a maker and a master of visual/spatial intelligence. Our class and creativity experts have agreed that if something is creative then it has to be novel and of high quality. Walt Disney?s artwork and animation certainly were. For example, he produced the first full-length animated musical feature film and the first full-color television programming, among other things (?Walt??).

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Fear and Loathing in the Creative Process

Fear and Loathing in the Creative Process
A student at Illinois Wesleyan University recently confessed to holding a morbid fear of parked cars. He said, ?I?m terribly afraid one of them will roll right over me? (Hamel). The actual odds of a parked car suddenly rolling over him are extremely slim; however, that does not alleviate his fears. It takes this poor boy a great amount of personal will power just to walk across a street where there are parked cars.

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Creative Strategy for RAPTURE by Hilton

Creative Strategy for RAPTURE by Hilton
Basic problem/issue to be addressed:
Convey all features without creating a ?busy? advertisement with a clear visual path that stimulates the reader to peruse more information. Once this is established another issue to be addressed is selling the idea of luxury accommodation for the ?thrifty? backpacker and the known name of Hilton. The combination of theses two to create an advertisement that delivers a message portraying fun and savings as well as conveying style and class. With these achieved successfully our main issues and problems are solved.

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The Creative Genius of Tom Robbins

The Creative Genius of Tom Robbins
If Samuel Johnson were alive today he would most certainly marvel at the longevity of his unlikely literary creation-the novel. Of course, Johnson might have also been equally impressed by the creative genius of Tom Robbins who put pen to paper and transformed verbs, nouns, and adjectives into an appealing tale of religiosity, world affairs and art while steadfastly conforming to Johnson's credo that "the books we read with pleasure are light compositions which contain a quick succession of events." In an age in which the novel and other creative variations of literary expression are constantly competing with new and emerging forms of electronic media, the success of the novel goes almost unheralded. As such, Robbins's work represents not only a commitment to his craft, but perhaps more importantly, it signals new trends in literature.

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